What we do/Social Media Automation
Social Media Automation

More ideas out.
Less moving
things around.

Turn approved articles, product updates and ideas into a draft queue. Connect review, scheduling and reporting so your team can publish without copying between tools.

Plan your content workflowAI helps prepare the work. Your team keeps the final say.
THE IDEA IN PRACTICE
CONTENT PROOF / 01
Something
worth sharing.
YOUR VOICE.
YOUR FINAL SAY.
Draft

Prepare a draft from agreed themes and source material.

Illustrative example · The workflow is scoped around your tools.
THE PROBLEM WORTH FIXING

Keep the voice. Lose the copying.

The copy is in a document, feedback is in a chat and the scheduler holds an older version. Connect the handoffs so your reviewer can approve the post that is actually queued.

What we can build

A clear job.
A useful result.

Start with one format, your existing planning tool and a named reviewer. Confirm the channel connections, approval steps and reporting fields before building.

  1. 01

    Planning & drafting

    Turn an approved article or product update into channel-specific draft posts using your voice examples and content themes.

  2. 02

    Approval & publishing

    Send the current draft to a named reviewer, record sign-off and pass approved posts to a supported scheduler.

  3. 03

    Reporting

    Collect available post results in a recurring report, with failed posts flagged for your team to investigate. For a separate self-service option, Client Report Studio turns Google Ads and Meta CSV exports into branded reports you can review before sharing.

Your team keeps
the judgement.

Your team reviews claims, tone, images and permissions before publication. You keep ownership of the accounts; we confirm supported publishing and reporting features during scoping.

How it takes shape

Understand it.
Build it. Test it.

  1. 01

    Capture your voice

    Gather approved posts, brand guidance and source material. Choose a repeatable format and review owner.

  2. 02

    Make approval simple

    Define draft states, version changes and sign-off. An edited post must return for approval before scheduling.

  3. 03

    Connect the publishing

    Test drafts, approvals, scheduling and failure alerts. Hand over the agreed workflow, test results and operating notes.

Good starting point: You have approved source content and a reviewer, but spend too much time copying, chasing sign-off and scheduling.

Before we start

Worth asking.

Will AI publish without our approval?

The workflow holds drafts for your named reviewer. We agree what counts as approval, how edits reset it and who can schedule. We test those steps before enabling publication through a supported tool.

Does this include a full content strategy?

The scope covers the agreed content workflow and connections. You provide source material, voice examples and a reviewer. Audience research, positioning, original media production and wider strategy need a separate agreed scope.

Can you automate every social channel?

Features depend on the platform, account type, permissions and scheduler. We check your own accounts first, then confirm which post formats, scheduling actions and reporting fields the workflow can support.

A useful first conversation

What would you
like to make easier?

Bring one approved post, the tools you use and the step that holds things up. We’ll map a practical route from source material to signed-off, scheduled content.

Plan your content workflowNo technical brief needed.