Privacy Policy.

Afiniti Global ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website at afinitiglobal.com and use our services. Please read this policy carefully. By accessing or using our website and services, you agree to the terms of this Privacy Policy.

Information We Collect

We collect information that you provide directly to us, as well as information that is collected automatically when you interact with our website.

Information You Provide

• Contact information such as your name, email address, phone number, and company name when you fill out our contact forms or book a consultation.
• Project details and requirements you share during discovery calls, strategy sessions, or through our inquiry forms.
• Payment and billing information when you engage our services, which is processed securely through our third-party payment processors.
• Communication records including emails, messages, and any other correspondence with our team.

Information Collected Automatically

• Device and browser information including your IP address, browser type, operating system, and device identifiers.
• Usage data such as pages visited, time spent on pages, links clicked, and referring URLs.
• Location data derived from your IP address at a city or region level.

How We Use Your Information

We use the information we collect for the following purposes:

• To respond to your inquiries and provide the services you request, including project consultations, proposals, and ongoing project communication.
• To improve our website, services, and user experience based on how visitors interact with our content.
• To send you relevant information about our services, industry insights, and company updates, which you can opt out of at any time.
• To analyze website traffic and usage patterns to optimize our marketing efforts and content strategy.
• To comply with legal obligations and protect our rights, privacy, safety, or property.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience and collect usage information. Cookies are small data files stored on your device when you visit our website.

We use the following types of cookies:

• Essential cookies: Required for the website to function properly, including session management and security features.
• Analytics cookies: Help us understand how visitors interact with our website by collecting and reporting information anonymously.
• Marketing cookies: Used to track visitors across websites to display relevant advertisements and measure campaign effectiveness.

You can control cookie preferences through your browser settings. Disabling certain cookies may affect the functionality of our website.

Third-Party Services

We use third-party services that may collect information about you. These services have their own privacy policies governing the use of your information:

• Google Analytics: For website traffic analysis and usage reporting.
• Vercel: For website hosting and performance analytics.
• Payment processors: For secure handling of payment transactions. We do not store your full payment card details on our servers.
• Email service providers: For sending transactional emails and marketing communications you have opted into.

We do not sell, trade, or rent your personal information to third parties. We may share your information with service providers who assist us in operating our website and conducting our business, provided they agree to keep your information confidential.

Data Retention

We retain your personal information for as long as necessary to fulfill the purposes for which it was collected, including to satisfy any legal, accounting, or reporting requirements. Contact form submissions and project inquiry data are retained for up to 3 years after your last interaction with us. Analytics data is retained in anonymized form for up to 26 months. If you request deletion of your data, we will process your request within 30 days, subject to any legal obligations that require us to retain certain information.

Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you.
• Correction: Request correction of any inaccurate or incomplete personal information.
• Deletion: Request deletion of your personal information, subject to legal retention requirements.
• Opt-out: Unsubscribe from marketing communications at any time by clicking the unsubscribe link in any email or contacting us directly.
• Data portability: Request a copy of your data in a structured, commonly used format.

To exercise any of these rights, please contact us using the information provided below. We will respond to your request within 30 days.

Contact Us

If you have any questions about this Privacy Policy or our data practices, please contact us at:

We reserve the right to update this Privacy Policy at any time. Changes will be posted on this page with an updated revision date. We encourage you to review this policy periodically to stay informed about how we are protecting your information.